DOING BUSINESS ONLINE IN 2018? YOU NEED AN EXPERIENCED STRATEGIST IN YOUR CORNER.
Not just someone to "take it off your hands."
To create content that doesn't match your brand or your company's goals.
To dump empty social media metrics on you month after month, without explaining how those numbers matter to your bottom line.
ENTER: mvg, Your SECRET DIGITAL WEAPON.
I'm Megan Van Groll. I've spent the last several years of my career coaching my clients and their teams on how to create true, measurable value from their digital marketing programs - and how to create beautiful, impactful content without blowing their whole budgets.
(I'm based in Dallas, Texas and available to help businesses anywhere in the world, remotely and in person.)
I've got several ways for us to work together, but they all start with a clear strategy.
How I help businesses like yours:
Phase 1: Strategy Playbook
All of my client engagements begin with a sound data-driven strategy.
After doing a deep dive into your business goals and your brand, I'll crunch the numbers on your social media performance, evaluate your content and activities against best practices and competitors, and give you the #nofilter truth about how you're doing and where you stand to improve.
I'll also create a Strategy Roadmap, evaluating the potential roles social media can play in achieving your business objectives, then defining personalized goals, along with strategies, tactics and content to achieve them. Each goal will have its own set of Key Performance Indicators (KPIs), so we know what success looks like.
Your Social Media Strategy Playbook will essentially become your team's social media 'bible' - a well-worn, comprehensive cornerstone guide to crushing your business and marketing goals with social media.
This investment in your business' future social media success starts at $5,795. Grab a spot on my calendar to learn more.
Phase 2: Ongoing Consulting, Creative, & Management
Only available to Strategy Playbook clients.
Creating fresh social media content month after month can be difficult to do, especially with limited time, bandwidth or creative resources. I'm here to help. Who better than the author of your social media strategy (who happens to also be a trained artist and writer!) to grab the reins?
Ongoing social media services start at $895 per platform per month, and include:
One-month social media editorial calendar, built from the strategies and tactics in your Social Media Strategy Playbook
Done-for-you social media posts, from copywriting in your brand voice and strategic hashtags, to graphic design and photo editing
Scheduling and posting of approved content, along with light community management
Monthly dashboard-style report with meaningful insights and takeaways
Ongoing consulting, guidance, and strategic support
Ready to learn more about how I can support your team with monthly content, social media management, and other services? Just hit the button below to schedule some time with me.
A few of the clients I've worked with:
Menu of Services:
Full social strategy roadmap
(goals, strategies, channels, KPIs)
Content strategy and monthly content calendars
Performance analytics and measurement
Influencer marketing campaigns (full program management)
Paid social media advertising (Facebook ads, etc.)
Corporate social media trainings, workshops and seminars
Online reviews and reputation management
C-suite executive coaching: social media for personal branding
“Megan Van Groll is a rare unicorn with the critical thinking skills of a strategic business and marketing leader, paired with the unique combo of a brand journalist and artist/designer all in one. I searched for her for years, and she was worth the wait. Go get her.”
– Sarah Kennedy, CMO, Marketo
"Megan's work was unparalleled by any other member of our team. She not only brought a brilliant results-driven big-picture strategic acumen to her work, but also a huge appreciation of logistics across partners and overall extreme attention to detail. Megan is a natural leader who leads by example, who always sought out ways to add value to the teams she worked with. Megan is by far the hardest worker I've ever met."
- Laura Muirhead, Digital Connections Planning Director, Camp Jefferson
"Megan is a decisive and collaborative leader with a strong sense of what approach will position us in the strongest way possible creatively. I have watched her lead projects across many stakeholder groups and transform the way our creative department works today. She has established a new level of rigor in our processes and also has an eye for aligning our brand and product messaging with the market problems our customers value most."
- Lindsey Cade, Director of Product Marketing, RealPage
"Megan is one of the most solid, thoughtful and astute professionals I have ever worked with. Very buttoned up with an unfailing grasp of the big picture, she brings an understated authority to her work. She is a strong team collaborator and leader. And she's insanely creative to boot!"
- Stephanie Hoefken, PR Director, UTD Center for BrainHealth
My strategic, value-focused approach to social media (combined with my detailed and creative eye) has won me the praise of my clients - and a few industry awards.
Now I'm excited to bring that vision, creativity, and strategic acumen to your business.
Not confident that what you're doing on social media is driving results for your business? Know you could be doing more to connect with your current and potential customers online? I got you.
Schedule a free 15-minute consult using the form below.